What do you get?
A focused 30-minute definition session to frame your challenge, with AI-assisted insights in real time, captured as decisions and next steps in a shared Microsoft Teams workspace.
A current, B2B-sourced market dataset and concise, cited report covering market size, CAGR, trendlines, demand drivers, and regulatory signals—plus competitor teardowns (positioning, pricing, channels, strengths/weaknesses).
A structured consulting report: executive summary, meeting minutes, prioritized recommendations, and two revision rounds to reach decision-ready clarity.
Delivery in your preferred format: PDF + source appendix, Excel/CSV tables, and optional API feed into your CRM/BI to power ongoing competitive intelligence and segmentation.
Sales activation assets that translate insight to action: ideal-segment criteria, differentiators and messaging angles, SEO/ad keyword sets, objection-handling cues, and a prioritized action plan.
Seamless execution by Back Office Guide’s Impact delivery—single expert ownership, AI support, and access to vetted specialists when needed for speed and depth.
Why does it matter?
Increase sales by focusing on the highest-growth segments and channels, not averages—shortening time-to-revenue.
Win more deals with sharper positioning and pricing calibrated against live competitive moves, protecting margin.
Align Marketing, Sales, and Product around one source of truth, reducing debate and accelerating campaigns.
De-risk decisions with cited data and transparent assumptions your leadership can trust.
Operationalize insights: feed segments and intent signals into your CRM to score leads, trigger follow-ups, and guide onboarding steps—supporting the full “Market to Lead” flow from presence to appointment to conversion.
Maintain momentum: the combination of live working session, clear deliverables, and API-enabled updates keeps your intel fresh and your pipeline moving—without adding headcount.
Infrastructure
Impact on
This is all included
Total Credits
1.9K
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Content
Terms & Conditions
## Scope of Service
- Back Office Guide (“Provider”) delivers a 30-minute definition session via Microsoft Teams, a cited B2B market dataset, a structured consulting report (executive summary, minutes, recommendations), competitor teardowns, and sales activation assets, plus delivery in PDF + source appendix, Excel/CSV, and optional API feed to Client’s CRM/BI (“Service”).
- The Service is advisory and informational; it is not legal, financial, tax, investment, medical, or HR advice.
## Process, Timeline, and Revisions
- Standard timeline and milestones will be confirmed in the Order. Client will provide requested inputs (goals, ICPs, target geos/segments, product context, constraints, tool access) within 3 business days of request.
- Provider will furnish a draft report for review. Client is entitled to up to two (2) revision rounds on the core report and assets within 14 days of draft delivery. Revisions are for clarifications and reasonable adjustments, not new scope.
- Acceptance occurs on the earlier of: written approval, use in production, or 10 days after final delivery.
## Client Responsibilities
- Ensure lawful rights to share data and system access; designate a decision-maker; review and respond timely; validate assumptions relevant to its business and compliance context.
- Recording of sessions occurs only with Client’s prior consent; otherwise minutes are captured.
## Changes and Out-of-Scope
- Material shifts (new markets, products, competitive sets, languages, geographies, or custom primary research) are out-of-scope and may require a change order with added fees and timeline adjustment.
## Third-Party Content and API
- Reports may reference third‑party sources under fair use or license. Availability, accuracy, and continuity of external data, APIs, and platforms (e.g., Teams, CRM/BI) are not guaranteed. Client is responsible for its own system configurations and fees.
- Any API feed is provided “as is,” without uptime commitments and may be rate‑limited or discontinued if upstream sources change.
## Intellectual Property
- Provider retains pre‑existing IP, methods, templates, and tools. Upon full payment, Client receives a non‑exclusive, perpetual, worldwide license to use the final deliverables internally. No resale, republication of source datasets, or training of public models on deliverables without Provider’s written consent. Third‑party content remains owned by its licensors.
## Confidentiality and Data Protection
- Each party will protect the other’s Confidential Information with reasonable care and use it only to perform this Agreement. Provider processes Client data solely to deliver the Service and applies commercially reasonable security. Do not share special categories of personal data unless agreed in writing.
## Fees, Payment, and Cancellation
- Fees are as quoted in the Order; taxes extra. Unless stated otherwise, 100% is due upfront and non‑refundable once research begins, except for verified material breach uncured within 10 days. Late payments may pause work.
## Warranties and Disclaimers
- Provider warrants professional services performed with reasonable care. Data is a time‑bound snapshot with assumptions; no guarantee of completeness, accuracy, or results (revenue, rankings, outcomes). All other warranties are disclaimed to the fullest extent permitted by law.
## Liability and Indemnity
- Liability cap: fees paid for the Service. No indirect, consequential, special, or lost‑profit damages. Client will indemnify Provider against third‑party claims arising from Client data, misuse, or unlawful reliance.
## Termination
- Either party may terminate for uncured material breach (10 days). Upon termination, Client pays for work performed; confidentiality, IP restrictions, payment, disclaimers, and liability limits survive.
## Compliance
- Each party will comply with applicable laws (including anti‑bribery, export, and sanctions). The Service is not for high‑risk uses (life/safety).
## Governing Law and Disputes
- Governing law and venue are as stated in the Order; otherwise Provider’s principal place of business. Parties will attempt good‑faith resolution before litigation.
## Order of Precedence
- If conflicts arise, the Order prevails, then these terms, then any statement of work.
Apps & Infrastructure
OneCore for the Market Trend & Competitor Report
Back Office Guide’s Market Trend & Competitor Report delivers an executive-ready, cited view of your market: size, growth, segment opportunities, competitor moves, and actionable recommendations—plus sales enablement assets and a live expert walkthrough. It’s tailored to your go-to-market so you can target high-potential segments, outmaneuver rivals, and accelerate revenue.
To simplify technical operations, OneCore provides optional, pre-integrated infrastructure you can use on pay-per-use terms—no separate vendor contracts required.
Available OneCore option for this service:
- B2B Data Enhancement: Enrich firmographic, technographic, and contact data to refine market sizing, segment scoring, ICP fit, and competitor/account monitoring. This boosts the precision of opportunity mapping and prioritization, improves outreach targeting for sales enablement assets, and strengthens the evidence base in your executive report.
How it helps:
- Faster setup: Activate the B2B enrichment pipeline immediately without procurement overhead.
- Better signal: Fill data gaps for cleaner market models, sharper segment cuts, and more reliable competitor insights.
- Lower risk: Only pay for what you use, with managed integration and governance by Back Office Guide.
Prefer to bring your own stack? The service runs just as well with your existing tools; OneCore is optional and modular.